Allen G. Bagby

Author of the Creed of Kings Saga

Why I Self-Published, the Consequences & the Challenges

I swore I would never self-publish. Typically, self-published books are awful. I didn’t wanna be guilty by association. Then Kindle/Amazon exploded. Then I started to understand there’s no shelf space for me. No one is going to move Martin, Jordan or Sanderson books off the shelf and put up mine. To the traditional publishing world I’m a risk. I changed my mind and decided to self-publish.

I had written 3/4 of an epic fantasy. I pulled back and redoubled my study of how stories are structured and what makes readers wanna read them. I read piles of how-to write a great book, books. I came up with a totally new book derived from a back story in the “had written” epic. I did this because I figured out I would need to write a lot of books as self-published author to gain notoriety or credentials.

I read piles of books on marketing. Started a website (not a blog). I started an email list, too – but I started too late. Still working on that. When I finished writing my book I hired a professional editor. Then I hired a proof reader.

Meanwhile I produced a book trailer. Original epic music from an award-winning composer. It truly is an awesome piece of art on its on – graphics, teaser-wording, mysterious intro and epic crescendo etc. I had a professional book cover designed.

July 11, 2014 was the official launch day. My book was alongside George R. R. Martin, Terry Goodkind and Star Wars books.

Everything paid off to a degree. Then I received many 5 star reviews on Amazon and I’ve sold about 3500 copies total, including hard copies. I went exclusively with Kindle Direct Publishing (And CreateSpace – which meant my book ended up on Barnes & Noble in print). My first book, Blood & Soul, was on the bestseller list for almost 6 months! That blew me away. It stayed in the range of about #18 – #58 most of the time. Once or twice it was #1. It’s still way up in the TOTAL ranking (#119,155 at this moment in the Paid Kindle Store) but I’m selling 2 to 4 books a day now. I’ve not promoted it for a month and a half. I probably do 1 or 2 more major promos and then consider expanding the book to NOOK, Smashwords, etc.

I did not get rich or gain a lot of notoriety. But I made a dent in the universe and I consider that maiden voyage an investment and the cost of doing business at this point. I have a lot to write and a lot to learn.

All of that is fine.

My biggest problem is figuring out how to write and produce QUALITY books in a timely manner and consistently enough to make a name for myself while holding down a full time job to support myself and enduring everything life seems to throw at you when you trying to write.


About Allen G. Bagby

Allen G. Bagby is an American author of fantasy fiction and an experienced blogger. His favorite and influential authors are David Gemmell, J. R. R. Tolkien, Bernard Cornwell, Terry Goodkind and C. S. Lewis. He is also influenced by movies such as Star Wars, Raiders of the Lost Ark, Gladiator and the Lord of the Rings trilogy. Blood & Soul is the first book in the Creed of Kings Saga. It can be read alone. He independently published Blood & Soul in mid-2014. It hit #1 a couple of times and stayed five and a half months on Amazon's Top 100 in various related genres. He's currently writing the next book in the Creed of Kings Saga, the working title is Out of Oblivion. Website: Twitter: @aspeakinghuman Facebook Page: Goodreads Author Page:

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